Study on Individual Preference of Retail Financial Products

碩士 === 輔仁大學 === 應用統計學研究所 === 98 === In the past few years, the financial market has grown rapidly with a variety of product offerings. To compete in the market, it is crucial for banks to know their clients' needs, and provide suitable products to meet their financial targets. The study aims to...

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Bibliographic Details
Main Authors: Pei-Chi Wu, 吳珮琪
Other Authors: Juei-Chao Chen
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/29199753334756177368