AN EMPIRICAL STUDY OF EXPERIENTIAL VALUE AND FASHION LIFESTYLES AND THEIR EFFECTS ON SATISFACTION:AN EXAMPLE USING ONLINE CLOTHES SHOPPING

碩士 === 輔仁大學 === 織品服裝學系 === 98 === Dedicating itself to create a pleasure and unforgettable experience for customers is a shortcut to dramatically promote customer value for an enterprise. Hence, the design of service procedure has been converted from conventional thoughts of product side into provid...

Full description

Bibliographic Details
Main Authors: Hsin-Hung Chen, 陳欣宏
Other Authors: Su-Lee Tsai
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/64611639256346833485