The study on marketing of Parental school choice behavior –a case as an elementary school in Hsin-chu county
碩士 === 玄奘大學 === 公共事務管理學系碩士在職專班 === 98 === This study discussed Hsin-Chu elementary school common factors of parental school choice through J.A HOWARD Consumer Decision Model (CDM). The study took the parents of elementary school first graders as objects, and employs the survey questionnaire ‘marketi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96544010861516567822 |