A Study on Female Consumer Behavior:A Case of Arwin Charisma Museum Tourist Factory

碩士 === 玄奘大學 === 資訊傳播研究所 === 98 === This study intends to examine how an enterprise aiming at female consumer market succeeds in drastic competition. Taking female-oriented Arwin Charisma Museum Tourist Factory as a case, the study, the objectives of the study are to examine the practice of experient...

Full description

Bibliographic Details
Main Authors: Pei-Chi Chung, 鍾佩琪
Other Authors: Su-Jhen Chu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/04756132801439934338