A Study of the Relationships Among Perceived Luxury, Service Quality and Brand Loyalty—The Case of Hotel
碩士 === 義守大學 === 管理學院碩士班 === 98 === This research aims to explore the relationships among perceived luxury, service quality and brand loyalty of luxury hotels. Based on the results of the research description conclusion, limitation and recommendations. The data of this study were collected from 229 v...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/37402266520304789288 |