Service Quality,Customer Satisfaction and Behavioral Intention in Bed and Breakfast Industry
碩士 === 義守大學 === 管理學院碩士班 === 98 === The primary purpose of this study is to examine the relationships between service quality, consumer satisfaction and behavioral intention in Bed and Breakfast industry (i.e., B & B). The second purpose is to examine the appropriateness of HOLSERV in B & B,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64559585944662251828 |