Using Marketing Orientation and Service Performance to Explore the Behavior of Marketing Channels and Sales Promotion of 3G Telecommunication Companies

碩士 === 義守大學 === 資訊管理學系碩士班 === 98 === In recent years, the domestic 3G Telecommunication Companies market was developing rapidly due to the development of internet driven the rise of mobile commerce market. The on-line service provided by 3G Telecommunication Companies market has already become a kin...

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Bibliographic Details
Main Authors: Jia-Fu Chen, 陳佳夫
Other Authors: Jenn-Long Liu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/36897563212778912737