The Studies of Customer Complaint Behavior with Brand Image for Domestic Bank and Foreign Bank

碩士 === 開南大學 === 財務金融學系 === 98 === The domestic banks have faced to the great challenges in the past few years, which is due to the foreign banks have expanded their branches in Taiwan. Listening to the customer voice has gathered great importance recently. A number of studies have been conducted usi...

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Bibliographic Details
Main Authors: Hung,Chao-Nu, 洪昭如
Other Authors: Liao,Wu-Cheng
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/41025196772975545768