A Qualitative Research of Customer Satisfaction and Loyaltyin Stainless Steel Building-materials
碩士 === 嶺東科技大學 === 國際企業研究所 === 98 === This study used qualitative research method to understand the customer satisfaction and loyalty of industry of stainless steel building-materials. H company was chosen as a target company to be studied due to high market share in center part of Taiwan. The case-s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45058657233430604379 |