A Study of Changes of Value Chain in Advertising Panel Industry-Case Study of H Company

碩士 === 嶺東科技大學 === 國際企業研究所 === 98 === ABSTRACT The purpose of this study is to probe the changes of value chain in advertising panel industry. H company, the highest market share in the central part of Taiwan, has been selected as a target company in this research. The interview outlines of this qual...

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Bibliographic Details
Main Authors: Yu-Fen,Wei, 魏妤芬
Other Authors: Dr.Chien-Feng Tai
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/80035745668515995691