Competition Analysis of MTK Cell phone：The Disruptive Innovation Perspective
碩士 === 立德大學 === 科技管理研究所 === 98 === “Copycatting” suggests a notion of disruptive innovation since the new knockoff products, markets and industrial organizations are constantly destroying the existing old framework and creating a new one. This kind of marketing strategy that features emulation, spee...
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| Format: | Others |
| Language: | zh-TW |
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2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/48039075518171899596 |