The Relationship between Consumers’ Association to Environmental Label and Green Products Purchase Intention

碩士 === 銘傳大學 === 管理研究所 === 98 === In recent years, the Environmental Issue is a trend of the world. Governments advocate the Environmental Label System because they want to make consumers that could choose environmental goods easily and rapidly. In Taiwan, the Environmental Label System is promoted b...

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Bibliographic Details
Main Authors: Shu-Chi Han, 韓淑琪
Other Authors: Kuang-Peng Hung
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/24164098743260996634