The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.

The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.

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碩士 === 國立政治大學 === 企業管理研究所 === 98

Bibliographic Details
Main Author: 陳佳昱
Other Authors: 樓永堅
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/42256542960729657167
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spelling ndltd-TW-098NCCU51210142016-04-25T04:29:11Z http://ndltd.ncl.edu.tw/handle/42256542960729657167 The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour. 通路自有品牌願付價格影響因素之研究-以家樂福量販店為例 陳佳昱 碩士 國立政治大學 企業管理研究所 98 樓永堅 2010 學位論文 ; thesis 87 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立政治大學 === 企業管理研究所 === 98
author2 樓永堅
author_facet 樓永堅
陳佳昱
author 陳佳昱
spellingShingle 陳佳昱
The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
author_sort 陳佳昱
title The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
title_short The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
title_full The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
title_fullStr The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
title_full_unstemmed The Research on the Factors Affecting Willingness to Pay of Private Brands – An Empirical Study of Carrefour.
title_sort research on the factors affecting willingness to pay of private brands – an empirical study of carrefour.
publishDate 2010
url http://ndltd.ncl.edu.tw/handle/42256542960729657167
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