Adopting inbound marketing:the perspective of innovation diffusion
碩士 === 國立政治大學 === 科技管理研究所 === 98 === Studies in innovation distribution and diffusion field have been researched for decades, but most innovation target will focus on technology innovation. Marketing innovation is still a new issue in innovation diffusion field. The study wants to be a base for foll...
Main Authors: | Chen, Chih Ping, 陳治平 |
---|---|
Other Authors: | 吳豐祥 |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/49386104790912146579 |
Similar Items
-
從創新擴散的觀點探討企業在Inbound Marketing的導入
by: 陳治平, et al. -
Analysis of Art Marketing:The Case of Taiwan’s Galleries
by: Yi-Teng Lo, et al.
Published: (2018) -
Ethical Issues in Insurance Marketing.The Case of Western India
by: Sorab Georgy Sadri, et al.
Published: (2012-10-01) -
Healthy Marketing:The application of health service utilization in women''s Pap smear
by: Chia-Fang Tsai, et al.
Published: (2008) -
Study on Festivals and City Marketing:The Case of St.Petersburg''s White Nights Festival
by: Hsin-Yi Su, et al.
Published: (2007)