Research of the relationships among product quality, service quality, teachers’ satisfaction and royalty—Take adoption of junior high schools’ textbooks’ supplemental materials for example

碩士 === 國立政治大學 === 商管專業學院碩士學位學程(AMBA) === 98 === This thesis’ major research purposes are: 1.To study the contents of “Products Quality,” “Services Quality,” “Customers Satisfaction,” and “Customers’ Royalty;” and 2.To analyze the differences incurred by the variables of population against “Products...

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Bibliographic Details
Main Author: 游仕偉
Other Authors: 祝鳳岡
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/91272967302349010047