Innovative business models of "affordable luxury" brands
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 98 === Recently,“M-type society”and the trend of“affordable lux-ury”have been very popular issues and raised many discussions. Due to the change in financial formation in society, it formed the changing concept of consumption and a new lifestyle. In this kind of...
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Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/58482635110597488907 |