The Optimal Pricing and Advertising Strategies with “Cost-per-Action” Mechanism for Imperfectly Competitive Firms
碩士 === 國立中興大學 === 企業管理學系所 === 98 ===
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45054326731289487692 |