Customer loyalty model research for the theme park in Taiwan

碩士 === 國立中興大學 === 行銷學系所 === 98 === Tourism is the main stream industry in the 21th century and this industry is emphasized as an key development industry in Taiwan. Under the efforts of the government and tourism participants, the security of recreation facilities and the quality of service are inc...

Full description

Bibliographic Details
Main Authors: Mei-Hua Tseng, 曾美華
Other Authors: Chin-Wen Wu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/67040169638576650036