Using an integrated Kano two-dimensional quality model and Quality Function Deployment to evaluate the Service Quality of online shopping

碩士 === 國立勤益科技大學 === 工業工程與管理系 === 98 === Due to the prevailing of internet, it transforms the type of service. The traditional service evaluations for service persons are not suitable for nowadays. The service provides invisible products. The requirement and anticipation of customers need to be inves...

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Bibliographic Details
Main Authors: Chun-Chih Liao, 廖春枝
Other Authors: Dr. Mei-ling Weng
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/44342874929341889253