Effect of Playing Method and Rhythm of Background Music on Shopping Websites Browsing
碩士 === 國立勤益科技大學 === 流通管理系 === 98 === Background music is one of the factors that affect human’s browsing behavior on the shopping website. This study adopted a laboratory experiment to explore the effects of background music playing method on Shopping Websites browsing. The independent variables wer...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/21070237604926689447 |