The pub consumers' leisure needs, information sources and consumer decision making style.
碩士 === 國立體育大學 === 休閒產業經營學系碩士班 === 98 === The purpose of study was to explore the relationship among pub consumers’ leisure needs, information sources and consumer decision-making style (CSI). The research also followed the consumer pre-purchasing behavior model to discuss the relationship between de...
Main Authors: | Chih-Yu Jian, 簡志宇 |
---|---|
Other Authors: | Yi-Jin Ye |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/75646724266227377112 |
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