An Analysis of Correlation between Taiwan Bicycle Brands and Customer Satisfaction and Loyalty in Terms of Customer Relationship Management
碩士 === 國立體育大學 === 休閒產業經營學系碩士班 === 98 === Bicycling has become one of popular sports in Taiwan, this sport creates a new potential market for domestic bicycle manufacturers. Several studies indicated that implementation of Customer Relationship Management (CRM) can make new profits from the original...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92529449363861648669 |