A Strategic Analysis of the OLED Lighting Industry

碩士 === 國立交通大學 === 科技管理研究所 === 98 === This thesis reports on a strategic analysis of the OLED Lighting Industry. A portfolio model is used to assess the strategic positioning entailing a 2-dimensional analysis, containing industrial life cycle (vertical axis) and the value chain (horizontal). Three r...

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Bibliographic Details
Main Authors: Fu, Cheng-Yu, 傅正宇
Other Authors: 徐作聖
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/92314605393754827998