A study of the effect of lifestyle and product attributes on LCD TVs consumers' buying behavior: Taking Taipei City/County consumers as an example
碩士 === 國立交通大學 === 管理學院碩士在職專班管理科學組 === 98 === As the technology of display devices continues to evolve, the global TV market has shifted gradually from traditional CRT products to flat screen in recent years. Especially, the penetration of LCD TV using TFT-LCD (Thin-Film Transistor Liquid-Crystal Dis...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/28182309739370524421 |