Analysis of competition and comsumtion behavior of chain store in Taiwan pets' markets
碩士 === 國立交通大學 === 管理學院碩士在職專班管理科學組 === 98 === There are two motivations to start this research. The first motivation is to find out how customers choose pet shop and keep loyalty on it. The second one is to understand how pet shop chain stores make market differentiation to avoid price competition in...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87951526961030945545 |