The Effects of Homepage Screen Density and Personality Types on Users' Attitudes and Intentions toward the Web Sites
博士 === 國立交通大學 === 管理科學系所 === 98 === Many homepages are crowded with a huge amount of information and ads. However, little evidence has examined how people evaluated a Web site with such a high-density homepage. Therefore, this study empirically investigates the effects of homepage screen density on...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/07723692657941544838 |