A Study of Competitive Advantage and Management Strategy of Dometic 3C Retailers from Resourse Based View

碩士 === 國立交通大學 === 管理學院碩士在職專班經營管理組 === 98 === With continuing advancements in electronic products and changes in consumption patterns, an increasing number of consumers are getting into the habit of making their purchases in large 3C chain stores. Currently, according to the Association of Chain...

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Bibliographic Details
Main Authors: Shih, Yao-Lin, 石耀麟
Other Authors: Yang, Chyan
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/54219464281003431798