The Competitive Analysis of Comprehensive International Branded Drug Pharmaceutical Companies and the Taiwan Generic Drug Pharmaceutical Companies in Taiwan
碩士 === 國立交通大學 === 高階主管管理碩士學程 === 98 === Alone with more and more advanced medical technology, new medicines are innovatively developed. Therefore dramatic competition between generic & original drug after patent protection comes up. This study is based on SWOT method to analyze generic & pat...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/28674708348091805954 |