The Effects of Involvement, Product and Store Image on Online Purchase Intentions
碩士 === 國立彰化師範大學 === 資訊管理學系所 === 98 === The popularization of the Internet triggers a new pattern of consumption in economic market, called online shopping. Online shopping not only brings faster and convenient consumption, but also opens up a business network for the industry. This study aims to fin...
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| Format: | Others |
| Language: | zh-TW |
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2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/17577906042228879381 |