A Study of Consumer Purchase Intention of Offshore Financial Products – with a Case Study of Dividend Insurance Policy
碩士 === 國立東華大學 === 高階經營管理碩士在職專班 === 98 === Because of liberalization and internationalization, the domestic financial industry evolves from an oligopoly market to an open one. There are diverse players, such as international banks, banks of financial holdings, publicly-owned banks and basic financial...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84928793199443642889 |