A study of the tour leader''s personalities, customer to customer interaction and Customer Satisfaction--Application of the Hierarchical Linear Models
碩士 === 南華大學 === 旅遊事業管理學系碩士班 === 98 === In group package tour, tour leaders are the primary and first-line service providers, who need to arrange, execute various visits and manage contingent events that occur during the tour. Therefore, tour leaders play an important role in group package tour. Co...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/41088888692067919979 |