To Explore The Factors of Customer Retention:An Analysis from The Company’s Perspective

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 98 === Abstract As a result of time changes, cosmetics to females have become necessary products rather than luxury ones. Recently, cosmetics market has changed dramatically. For consumers, in addition to the increasing demand due to more purchases from the young p...

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Bibliographic Details
Main Authors: Chao-Hao Lee, 李兆豪
Other Authors: Pei Chao
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/63341482027887251182