高雄市國小女性教師對運動鞋品牌忠誠度調查研究

碩士 === 高雄師範大學 === 體育學系 === 98 === The main purpose of this study was : (1) to understand the effective factors of brand loyalty and the overall brand loyalty of female elementary school teachers in Kaohsiung City towards sport shoes, (2) to investigate the difference of the effective factors of bran...

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Bibliographic Details
Main Author: 李玉鈴
Other Authors: 劉碧華
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/16922439750408907838