A Study on the Effect of Customer Satisfaction and Lifestyle on Repurchase Intention-Parity Coffee in Chain Stores

碩士 === 國立屏東商業技術學院 === 行銷與流通管理系(所) === 98 === This study focused on domestic local research understand the chain store to purchase coffee consumer "lifestyle", "customer satisfaction", and "repurchase intentions", the correlation between, as parity is coffee related busi...

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Bibliographic Details
Main Authors: Chu-yuan Chang, 張筑媛
Other Authors: Song-wen You
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/60590828349630268262