The Study of Taiwan Sports Lottery Consumer Behavior, Consumer Motivation and Purchase Decision-making in Pingtung County
碩士 === 國立屏東教育大學 === 體育學系 === 98 === This purpose of this study was to explore Taiwan Sports Lottery consumer behavior, consumer motivation and purchase decision-making at Pingtung county. The questionnaire survey focused on Taiwan sports lottery consumer in Pingtung county. The totally 451 question...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/85634261441170260251 |