Exploring the Antecedents of Perceived Value and Perceived Risk on Consumer Internet Shopping Satisfaction-Internet Shopping Industry as example
碩士 === 國立屏東科技大學 === 企業管理系所 === 98 === In this study, from a point of view of internet shopping experienced consumer, investigated internet consumer behavior influences antecedents of perceived value, perceived risk and dependent variable for understanding the antecedents of perceived value and perce...
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| Language: | zh-TW |
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2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/47156800829518986589 |