The Perfect Code of Emotional Marketing—An Empirical Study of Leica Camera User in Taiwan
碩士 === 國立屏東科技大學 === 高階經營管理碩士在職專班(EMBA) === 98 === This study has its sample based on the user of Leica camera in Taiwan area with a main objective to study the perfect code of emotional marketing. Economy has come to an era of aesthetic economy, and the marketing philosophy has evolved into aestheti...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/99740717232238251808 |