Understanding the factors in implementations of mobileguide systems in exhibitions
碩士 === 國立中山大學 === 傳播管理研究所 === 98 === The main goal of this study is to understand factors in implementations of mobile guide systems in exhibitions and to discuss how “ fit“ and “viability“ perspectives affect the wiliness of exhibitors to implement mobile guide systems. The study begins with interv...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99432735641548029636 |