The Impact Factors of Subscribing 3G Services: Based on Purchase Intention Model and Characteristics of 3G Services
碩士 === 國立中山大學 === 資訊管理學系研究所 === 98 === Many telecommunication companies are making considerable investments to take advantage of the new business possibilities offered by 3G mobile services. Previous research on mobile network, suggests potential consumers may not adopt these 3G services provided by...
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| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43269147646761097564 |