A Study of Performing Arts Agencies' Public Relations Strategies to the Media
碩士 === 國立臺灣師範大學 === 大眾傳播研究所 === 98 === This research compares and contrasts how media and regular performing arts agencies employ public relations strategies to the media while promoting performing arts programs. The researcher discusses the backgrounds, resources, and public relations strategies t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19720293431675757484 |