The Effects of Convenience of Amenities and Corporate Eco-image on Perceived Service Quality and Purchase Intention

碩士 === 國立臺灣師範大學 === 餐旅管理與教育研究所 === 98 === Nowadays, environmental problems caused by climatic changes have become the most important concern in the world. Both the government and enterprises take actions to protect our environment. Especially, hoteliers attempt to practice ecological strategies...

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Bibliographic Details
Main Authors: Lin Shu-Yu, 林書羽
Other Authors: Sun Yu-Hua
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/03980347914606493245