The Effects of Convenience of Amenities and Corporate Eco-image on Perceived Service Quality and Purchase Intention
碩士 === 國立臺灣師範大學 === 餐旅管理與教育研究所 === 98 === Nowadays, environmental problems caused by climatic changes have become the most important concern in the world. Both the government and enterprises take actions to protect our environment. Especially, hoteliers attempt to practice ecological strategies...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/03980347914606493245 |