A Study on the Services for Wealth Management Websites of Banking

碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 98 === The purpose of this study is to evaluate the content of wealth management websites of banking. By using content analysis to understand the contents of wealth management website services and the differences among banks. On the other hand, a questionnaire survey w...

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Bibliographic Details
Main Author: 李玉屏
Other Authors: 楊美雪
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/85309138850295874779