The study on key success factors of television shopping’s private brand:take one Taiwan's television shopping channel as an example
碩士 === 國立臺北大學 === 企業管理學系 === 98 === In light of the rapid development of TV shopping around the globe, the authority in Taiwan has also released 10 cable channels for TV shopping. The competition in the TV shopping market is becoming more intense. To create a business blue ocean, many TV shopping ch...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/28758068395331542168 |