The Study of International Marketing Strategies for Creative Cultural Industries“A Case Analysis of Movie Industry in Taiwan”

碩士 === 國立臺北大學 === 公共行政暨政策學系 === 98 ===   In recent year, the area of cultural economy and creativity has arrived in the world. “Movie Industry” is one of the most important cultural and creative Industries in Taiwan. However, if the movie industry in Taiwan were outstanding worldwide, our government...

Full description

Bibliographic Details
Main Authors: CHANG, CHE-WEI, 張哲維
Other Authors: CHIOU,CHANG-TAY
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/38984819648890537576