A study on the packaging design strategies of Festival’s gifting box in Taiwan -Dragon Boat Festival as an example
碩士 === 臺中技術學院 === 商業設計系碩士班 === 98 === This research has taken Taiwanese Dragon Boat Festival gift box products as the subject and focused on the packaging analysis of their visual designs and marketing strategies. The research explores the current situation and tendency of Taiwanese Festival gift bo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7wu9z4 |