A Research on Digital Signage Adoption in Retail Industry—A Case of HOLA

碩士 === 臺灣大學 === 商學研究所 === 98 === Digital signage has become a new multimedia communication device and has drawn a great attention on possible business applications in the field. A market survey Display Search have revealed that the market of digital signage in the past 5 year has grown more than 300...

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Bibliographic Details
Main Authors: Hsin-Yi Lu, 呂欣宜
Other Authors: 陳鴻基
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/25176518887020430130