The Effect of Inter-Visit Time to Inter-purchase Time-An Example of Amazon.com.
碩士 === 國立臺灣大學 === 國際企業學研究所 === 98 === This study attempts to analyze the consumer database marketing techniques on the Internet browsing and purchasing behavior, the customer as a separate and individual heterogeneity, and the use of customer data analysis of the past transactions of individual...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/50816130048779752384 |