The increased signaling cost form globalization

碩士 === 臺灣大學 === 經濟學研究所 === 98 === As the deepening of globalization, intensified contact and decreased trade barrier brings new opportunities for marketing abroad. A problem arises facing export firms that the popularity of their products in a foreign country may not remain in a different country. D...

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Bibliographic Details
Main Authors: Huai-Jie Yao, 姚懷捷
Other Authors: Meng-Yu Liang
Format: Others
Language:en_US
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/59287124270277130265