Behaviors of Dissatisfied Customers: A Detailed Exploration

碩士 === 國立臺灣科技大學 === 企業管理系 === 98 === With the rising of consumer awareness and corporate competitiveness in recent decades, both the academics and practitioners are more emphasizing on consumer dissatisfaction behaviors. Scholars indicated that consumers who encountered dissatisfied experiences woul...

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Bibliographic Details
Main Authors: Hsuan-shih Hsu, 徐泫仕
Other Authors: Tom Lin
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/44185577760273272796