The Study for E-Products Characteristics on Popularity Effect
碩士 === 國立虎尾科技大學 === 資訊管理研究所 === 98 === Although the e-products marketing has been received wide publicity in academics and practitioners domain. Many scholars have proposed a variety of promotional programs. However, most products cannot acquire the favor of customer due to lacking the understa...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/e8d2um |